**Gucci Bloom by Gucci: A Blossom of Feminine Elegance**
Gucci Bloom, a fragrant masterpiece, made its captivating debut in 2017 under the visionary guidance of creative director Alessandro Michele. This floral masterpiece is more than just a perfume; it’s an olfactory journey to a vibrant, abundant garden where nature’s diversity and the essence of femininity bloom side by side.
**A Fragrance Crafted with Artistry**
The scent, a creation of master perfumer Alberto Morillas under Alessandro Michele’s creative direction, unfolds like a flourishing garden. It’s an ode to authenticity, woven with the finest, highly-concentrated natural ingredients. Jasmine, the top note, dances with Tuberose in a harmonious duet, creating an irresistible floral symphony. What sets Gucci Bloom apart is the inclusion of the Rangoon Creeper, a first-time botanical entrant in perfumery, whose scent evolves from white to pink to red, mirroring the fragrance’s essence.
**A Bottle as Timeless as Beauty**
The vintage powder pink porcelain bottle is a work of art in itself. Alessandro Michele’s design evokes a sense of nostalgia and elegance, free from conventional gender norms. It’s not designed to seduce men, but to accompany and empower the women who wear it. The porcelain bottle, adorned with the iconic Gucci label, is framed in bold black, echoing the brand’s distinctive style.
**The Campaign: A Celebration of Diversity**
The Gucci Bloom campaign showcases the modern essence of femininity through the eyes of Dakota Johnson, Hari Nef, and Petra Collins—friends of Alessandro Michele and powerful talents in their own right. These diverse women radiate their individual beauty, transforming the urban landscape into a fantastical English garden. They embody Gucci’s new vitality, and as they dance, stroll, and rejoice in their freedom, they bring to life the captivating and transporting nature of Gucci Bloom.
**Available in Three Sizes**
Gucci Bloom is available in 30 ml, 50 ml, and 100 ml Eau de Parfum bottles, allowing you to choose the perfect size to accompany you on your journey of self-expression and authenticity. It’s not just a fragrance; it’s a celebration of the diverse and beautiful women who choose to wear it. Gucci Bloom by Gucci: Where authenticity meets artistry, and where every woman can bloom in her own unique way.